Getting Started as a Complete Professional

Getting Started as a Complete Professional

Your getting started training is divided into 4 sections:

1)   Pre-training study

2)   Getting set-up and plugged-in checklist

3)   Working with your Sponsor and upward support team

4)   Assignment review sessions with your Sponsor and upward support team

1)   Pre-training study

a)   Why would it be so important to reign in the temptation to start spreading the word and NOT speak to anyone about your new network marketing business as you first get started? Network marketing is very much a person-to-person, talking to another human being, type of business and yes, it’s only natural we feel enthusiastic about our new venture, particularly straight off the bat as we’re getting started. But it’s here we urge caution. Network marketing can be got wrong, especially in the midst of newbie over-enthusiasm. There is little worse than “fire-hosing” the folks we have in mind to approach with our untrained enthusiasm and with no effective way to respond to their perfectly legitimate questions. We recommend you speak to NO ONE until you’ve completed this getting started training. Your pre-training period is, quite rightly, a brief period of study, introspection, and solitude.

b)   Read Eric Worre’s Go Pro – 7 steps to becoming a network marketing professional. Re-read the key points from each core skill and rehearse. This one step alone will give you an excellent grounding in the all-important fundamentals and put you ahead of 80% of the people in the profession.

c)    Take John Assaraf’s 60 minute goal setting workshop. It’s possibly the most complete goal setting tutorial we’ve seen. Beyond merely deciding what you want, John delves into the strategies, tactics, processes, habits, and beliefs that put you on the path, and keep you on the path, to the achievement of your most fondly held ambitions.

d)   Watch our tutorial vlog to familiarise yourself with our Team Partner sign-up process and your Team Partner back-office if you’ve not already done so.

2)   Getting set-up and plugged-in checklist

a)   Ensure you receive essential communication from the Corporate Office by subscribing to Partner Support.

b)   Subscribe to our blog to keep youreself in the loop (scroll to bottom of page to input your email).

c)   Organise online banking if you have not already done so. You’ll need it.

d)   Join Clubhouse (the social audio app) and search Youtube for a brief tutorial. This is our main field support channel so it’s of paramount importance you are plugged in and up to functional speed quickly. Follow your sponsor, the folks in your upline, and the Corporate Office (@philcolclough).

e)   Follow Acumen Strategic Partners on Twitter, Instagram, Youtube, and Facebook (all in their infancy).

f)   To maximise cashback extraction from energy providers, make sure your Sponsor explains our “Triad Flip” strategy, if he / she has not already done so.

g)   Follow your Sponsor’s Cashback Protocol affiliate links to self-fund your enrollment and support your Sponsor. You may also find it helpful to keep all the affiliate links you have collected (to share with your new, personally sponsored Partners in turn) on a single draft email so you may forward them all, quickly and easily, as they enrol.

h)   Organise your “No2 Bank Account Protocol” in anticipation of periodic UK banking affiliate initiatives (approach your sponsor for guidance).

i)   Organise best practice by: i) setting up access to your online banking on your phone app; ii) setting up access to the email account you used to join the business on your phone; iii) setting up speedy access to your Acumen Partner back-office on your phone. Once you’ve organised immediate access to your banking, email, and Partner back-office, you can build and manage your entire business, minute-to-minute, from anywhere in the world from your phone.

3)   Work with your Sponsor and upward support team to:

a)   Having read “The Notification Principle“, create a spreadsheet and start adding names to your “Active Candidate List”. Take some advice from your sponsor as to how to integrate your Active Candidate List with your day-to-day follow-up desk diary. They should always work in unison.

b)  Practice your “2 Minute Presentation” with your sponsor.

c) Practice Eric Worre’s 8 step invite technique with your sponsor. Use the PDF in your Phase 1 Content Portfolio.

d) Learn to validate the decision of your new Team Partners to get involved (example: “Congratulations on your decision to become an Independent Team Partner with us. I’m proud of you for taking charge of your life. You have my complete support and from now on things are going to be different for you and your family”).

e)   Learn how to set a candid level of expectation when helping your new Team Partners get started (example: “If you succeed in this business, it’s going to be you that creates that success, not me. And if you fail in this business, it’s going to be you that creates that failure, not me. YOU are going to be the difference between success and failure. I’m here to guide and support you every step of the way, but I can’t do it for you. I’m here to work with you, but not for you. My goal is to help you become independent of me as quickly as possible. Do you agree that’s a frank and fair goal to establish from the outset of our journey together?”).

f)   Learn how to innoculate your new Team Partners from the inevitable ups and downs of the business when helping them get started (example: “Like any business, there will certainly be ups and downs as you build your business. This is entirely normal. There will be good times and more challenging times. I’ll know you’re in one of the challenging times when you aren’t calling me; you aren’t attending key meetings; you aren’t on Clubhouse calls; when I start hearing excuses, that sort of thing. Now, when that happens from time to time – and it will, because we’re all human, how do you want me to handle that? Do you want me to leave you alone or do you want me to be persistent and remind you of your key goals and why you made the decision to join us to begin with?”).

g)   Develop a clear understanding of the 90 day blast. THIS 30 MINUTE TUTORIAL CAN BE THE MOST IMPORTANT 30 MINUTES OF YOUR CAREER.

h)   Create a game-plan and time-frame to self-fund your progression to Senior Team Partner.

i)   Agree a point in time with your Sponsor for you to complete each phase of this Getting Started training.

4)   Assignment review session with your Sponsor and upward support team

a)   Set a specific time and date with your Sponsor to review your initial assignments.

b)   Working with your Sponsor, periodically (ideally once a week) review interactions with real people to learn and improve.

c)   Set a specific next-step goal, action plan, and time-frame.

d)   Set a date with your Sponsor for each periodic review across time (ideally once a week), to learn and gain clarity as to the next step in your business’s development.

Begin with the end in mind

Begin with the end in mind

Begin with the end in mind

Possibly the most complete goal setting tutorial we’ve seen. Beyond merely deciding what you want, John delves into the strategies, tactics, processes, habits, and beliefs that put you on the path, and keep you on the path, to the achievement of your most fondly held ambitions.

Life on the wrong track

Life on the wrong track


Now I don’t know about you but I was at a place in life where I was frustrated by all the uncertainty. My small business seemed to be returning little more than risk, stress and income insecurity – and I was getting tired of it. I’d heard all about the “new economy” and how entrepreneurs who embraced it were on the rampage, but it felt like a world away as I was paying my business rates, rent, staff and a seemingly unending raft of overheads.

It was September 1999 and I’d been invited to a business networking event at an Italian restaurant in Newcastle-under-Lyme, Staffordshire. I went along to meet some folks and to listen to the keynote speaker – the boss of a team of small business managers who worked for one of the big four banks.His talk was rather grandly entitled “Small Business Success in the 21st Century”

The gist of his talk that evening was that most of the business ideas he and his team were presented with by cash-strapped would-be entrepreneurs were, in themselves, typically pretty good. But as he went on to explain, even those who managed to successfully launch had a 95% chance of being out of business within five years.Ouch.

He meandered through his take on the “solution” (the banks rather expensive consultancy and business support services) before he eventually concluded and I managed to retreat to the lounge for what I felt was a well-earned merlot.

I recall that time seemed to fly. Around 40 minutes had passed and I’m mixing with a few folks I knew and a few folks I didn’t when, quite by accident I found myself in the company of the guest speaker himself. We shook hands and I introduced myself and innocently alluded to his earlier 95% failure rate statistic. I rather naively told him I found it quite shocking and (realising I’d open-goaled myself) braced myself for a sales pitch on the banks rather expensive services.But what happened next took me completely by surprise…

Maybe he’d had a long day, maybe he didn’t care, I don’t know, but he sighed heavily and said something I’ll never forget. He said: “Phil, if there’s one thing I’ve learned after all these years at the bank it’s this – regardless of how strong or innovative the business idea… he then paused and leaned discreetly towards my left ear and in a half whisper said……if the cashflow doesn’t get um, the overhead will”

To say that I related to what he was saying felt like the understatement of the old millennium! Travelling home in a daze that night I got curious. Very curious. Was he right? And if so, was there a better way? It was this search for answers and a better way that led me and a group of entrepreneur friends to spend the next few months in research, reflection and debate. We started by checking out our banker friends 95% failure rate statistic – and were horrified by what we found! Entrepreneurs were indeed being drowned by their overheads and suffocated by their inability to bring money in quickly enough to keep the wheels turning and the doors open.Minimising risk and thriving in the new economy

Our research led us to what entrepreneurs, corporate leaders and economists agree are the key criteria to look for in a new venture:

  • Follow an already successful system, model best practice and avoid the trial and error;
  • Harness the principle of team-leverage rather than being restricted to just your own efforts;
  • Steer clear of high cash outlay (it’s not more cash that’s required, its access to greater leverage!);
  • Don’t take on structural overhead;
  • Understand that cash is king! Adopt a business model that can turn a profit FAST;
  • Utilise a system of gearing to aggressively scale-up to the big money;
  • Adopt a business model that creates a residual flow of income not one-shot profit or commission;
  • Create income security through multiple product offerings and multiple streams of income;
  • Gain access to a range of professional support structures to help you get and stay on track.

My experience…

Today, the feeling of NOT BEING COMPLETELY WEIGHED DOWN by all those traditional risks, costs and hassles IS COMPLETELY LIBERATING. But I found the real payoff is not just in the absence of the downside, but in the presence of the upside.
The EXCITEMENT of harnessing all of our key criteria and the OVERWHELMING SENSE OF SECURITY it brings completely changed my outlook on the world of commerce. I still find it a little bit strange… that a journey that started with a chance encounter with a jaded banker ultimately set the stage for a compelling model of success that’s not been seen before.Welcome to Acumen Strategic Partners.

Phil Colclough

Founder